From stalled pilot to $43M annual ROI: Top 5 global telco achieves 95% accuracy with Snorkel AI
Annual ROI
Accuracy (up from 54%)
of complex cases resolved in <24 hrs
The challenge
This Top 5 Global Telco aimed to evolve its internal billing co-pilot into a customer-facing chatbot capable of serving its global customer base. However, the project stalled at 54% accuracy due to data blind spots and reasoning errors that frustrated efforts to launch.
The solution
Snorkel used cutting-edge data development frameworks to embed the telco’s subject-matter expertise directly into the GenAI application. This included creating a rigorous evaluation workflow and data development acceleration techniques that scaled human-in-the-loop expertise, enabling the application to accurately resolve even the most complex edge case.
The outcome
In just a few months, the team drove model accuracy from 54% to 95%, enabling a successful global rollout to 80,000 daily customers. This high-performance system now resolves 90% of the most problematic billing cases in under 24 hours, delivering $43 million in annual ROI.
